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Contagious Special Reports / |
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Contagious Special Reports provide in-depth analysis of the latest trends, technologies and innovations affecting today's marketing landscape. Latest reports include Mobile Marketing, Branded Entertainment and Social Media Metrics. |
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Each report is approximately 60 pages long and is packed with expert opinion, historical overviews, creative case studies, insights and statistics. The reports are delivered as single-use PDFs. Please contact us for multiple discount rates. |
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page: 1 / 2 / |
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| Entertainment Marketing / |
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| With more platforms, more hobbies, more means of communication, and much more content, the most successful entertainment marketing is that which embraces fluidity. Find out how in this special report... |
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| Mobile Apps / 2009 |
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| One billion downloads from Apple's App Store in just nine months... This report explores mobile apps in depth, how they are changing our relationship with our mobiles and how to make the most of them to grow your brand. |
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| Goodvertising / |
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| No longer about political bandwagons, the need to be responsible - towards customers and employees, local communities and the planet itself - is now key to business success. |
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| Branded Utility / |
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| Branded Utility is about providing services rather than messages. As brands seek to build deeper, more engaging relationships with people, the new mantra is 'be useful'. |
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| Social Media / Methods & Metrics / |
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| The growth of social media is transforming the marketing landscape. This report provides a much needed 'how-to' on planning and measuring brand activity in this space. |
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| Branded Entertainment / |
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| To cut through, advertising now has to be entertaining. This report explores some of the best BE initiatives from around the world, across multiple media platforms. |
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