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Contagious Case Studies / |
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In each quarterly issue, Contagious showcases two in-depth case studies on brands boldly advancing non-traditional brand communication strategy. Each 12-page case study considers the challenges faced by the brand, the creative solutions employed, along with an analysis of how successful these strategies have been at impacting business growth. The depth of information relayed in the case studies, along with the
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Challenge/Solution/Results framework has made our case studies among the most popular and frequently cited parts of our output. Contagious' case studies are perfect for catching up on the essential parts of brand activity, and an invaluable starting point for understanding a brand's recent strategy. They're an indispensable resource to any to enter into any discussion around new business or competitor analysis. |
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page: 1 / 2 / 3 / 4 / 5 / 6 / 7 / 8 / 9 / 10 / 11 / 12 / |
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| Safaricom / Issue 34 (Q1/13) |
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| Magazine Luiza / Issue 33 (Q4/12) |
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| Coca-Cola / Issue 32 (Q3/12) |
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| Chipotle / Issue 32 (Q3/12) |
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